Richard Buehling
The productization of technical services is the future. Currently growing Benmore Technologies.
Excited about
AI-driven development of custom software systems for IP ownership and control. Why purchase a SaaS when you could build, own, and sell a system that fits your exact business needs.
AI-driven with human-in-the-loop software prototyping and development.
Workflow and task automation with tailored agents.
Failures
Bounce Factory, LLC
Spent 1 year building a platform no one wanted. Gave all users free access and quit after a year before shutting down the site. Generated 5k in revenue, 2.5k in profit before ultimately shutting down.
Bounce Factory, LLC
Spent 1 year building a platform no one wanted. Gave all users free access and quit after a year before shutting down the site. Generated 5k in revenue, 2.5k in profit before ultimately shutting down.
Why it failed:
I feel as though the business was shut down prematurely and had more potential. It was shut down due to non-business reasons. I feel that I quit on it.
Business lessons:
Focus on refining the platform based on user feedback, and don't make assumptions about what users want. Tracking and analyzing user activity especially in a B2C based business is huge. Don't be impatient! Sales is a game of trust.
Personal lessons:
Don't tie your business to your identity. Welcome criticism with open arms. Don't give up. Businesses take years to grow.
College Athletics
Pretty terrible college track athlete, over 4 years, downtrended 5 feet in the triple jump before not competing in my senior season.
College Athletics
Pretty terrible college track athlete, over 4 years, downtrended 5 feet in the triple jump before not competing in my senior season.
Why it failed:
An unearned ego developed around my relationship with track and field. I had 3 D1 "offers" which were mainly roster spots with no scholarships. I let insecurity drive life decisions without thinking.
Personal lessons:
Don't identify or tie your self worth to something you're artificially inflating. Be honest with yourself. Insecurity spreads like disease and must be snuffed out.
Incognito Productions, LLC
A music and media production business started in high school. Lost net 5k attempting to fly in high profile artists. 2K generated in revenue via studio sessions, -7k in expenses.
Incognito Productions, LLC
A music and media production business started in high school. Lost net 5k attempting to fly in high profile artists. 2K generated in revenue via studio sessions, -7k in expenses.
Why it failed:
Built a business on shaky, emotionally driven principles. It was bound to fail.
Business lessons:
Tracking finances is boring but necessary. In practice I felt like I was wheeling and dealing but on paper I was blowing money.
Personal lessons:
Put ego aside. Money in, money out. The moment you let perception cloud your judgment, you shake the foundations of the business.
Examine yourself. Snuff out insecurity like a disease. Find your purpose and pursue it relentlessly.
Successes
Athlync
Co-founded and sold to tryjogg.com, in 3 months generated 8k users before acquisition.
The 357 Company
Minority stakeholder and founding developer, sold to ALG Worldwide Logistics.
Experience
Software Developer
Epic Systems · 6 Months
Software Developer Intern
Epic Systems · 3 Months
Education
Boston University
BA Computer Science, Minor in Business